The main reason for conducting surveys is to uncover the answers, rather not relying on "gut feelings" to make important decisions. Conducting surveys may seem to be a simple task, but when it's not done correctly, it wastes time and money. Hence, to make the survey more relevant & to gather quality data it's always better to use logic to the surveys you create.
Conduct short & crisp surveys: Shorter surveys always provide the possibility of completion, when the respondents see questions that are relevant to them, it will save their time & improve your data quality.
Match your questions to the survey participants: Surveys should be like interesting conversations which keep respondents involved & keep unnecessary questions at bay. .
Skip logic helps in asking relevant questions: Instead of getting random answers which hampers the data quality it's always better to ask questions that relate to the respondents. Skip logic helps in displaying questions that are applicable to the respondents.
Kindly enter your age group:A) 20-30 B) 31-40 C) 41-50 D) Above 50
Respondents who answered "C" will only get to see the questions that you've selected for them & can "skip" other questions, without even knowing that the other questions exist. This way you collect quality data by showing relevant questions to the respondents.
Note: Always add skip logic after selecting the question types, once you apply logic to your survey, you should not add, delete, or change the sequence of questions that you've set. It's always better to edit and test it's functionality from the dashboard before publishing it to the devices.
Create surveys & apply logic to your surveys from Brew Survey dashboard in minutes!